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Communication Platforms (CPaaS)

Enterprise communication, built and owned end to end

WhatsApp Business, bulk SMS, voice and IVR — provisioning, compliant setup, workflow automation and integration into your existing systems — taken end to end as one senior-led, accountable mandate and carried to a working platform with a documented close.

Who we work with

Organisations that depend on communication at scale

We are engaged where customer and stakeholder communication is operationally critical — and where a fragmented, non-compliant or poorly integrated setup is a real business risk, not a minor inconvenience.

  • Enterprises with high-volume customer communication

    Where notifications, alerts, reminders and support span millions of interactions and cannot afford to break or fall foul of regulation.

  • Institutions running notifications and IVR

    Universities, financial institutions and service organisations that need reliable, auditable outbound and inbound communication.

  • Teams scaling WhatsApp, SMS and voice

    Operations, support and growth teams moving from ad-hoc tools to a governed, multi-channel platform.

  • Businesses with existing CRM and core systems

    Where communication has to be integrated into the systems of record, not run as a disconnected silo.

  • Regulated and consent-sensitive sectors

    Where bulk messaging must respect consent, opt-out and data-protection obligations from day one.

  • Cross-border operators (India & UAE)

    Communication programmes that must work across jurisdictions, channels and providers under one accountable owner.

Problems we solve

Where communication platforms break down

Channels and APIs are easy to buy and hard to run well. The failures we are brought in to fix are rarely about the technology in isolation — they are about configuration, compliance and integration left unowned.

  • Fragmented channels

    WhatsApp, SMS, voice and IVR run as disconnected tools, each with its own data, rules and gaps — with no single, coherent communication layer.

  • Non-compliant bulk messaging

    Bulk campaigns sent without proper consent, template approval, opt-out handling or regulatory alignment expose the business to blocking, penalties and reputational risk.

  • Poor deliverability

    Messages that never arrive — wrong sender setup, unverified senders, unapproved templates or misconfigured routing — quietly undermine every programme built on top.

  • No integration with existing systems

    Communication that is not wired into the CRM and core systems means manual effort, stale data, and workflows that cannot trigger or record interactions reliably.

What LGS owns

The communication mandate, carried end to end

We do not hand over API keys and a setup guide. We take accountability for a working communication platform — provisioned, compliant, automated and integrated — and for the result it is meant to deliver.

  1. WhatsApp Business, SMS, voice & IVR setup

    Channel provisioning and configuration — business accounts, sender registration, number and IVR setup — done correctly for production, not just demonstrated.

  2. Compliant configuration

    Consent capture, opt-out handling, template approval and regulatory alignment built into the platform from the start — so bulk messaging is compliant by design.

  3. Workflow automation

    Notifications, reminders, alerts and conversational flows automated against your business events — so communication runs on rules, not manual effort.

  4. Integration into existing systems

    The platform is wired into your CRM and core systems so interactions are triggered, recorded and acted on inside your systems of record — not in a silo.

The Method

The LGS Mandate Method

  1. Step 1: Evaluate

    We assess the mandate against our acceptance framework before we take it.

  2. Step 2: Structure

    We define scope, accountability and the path to a documented result.

  3. Step 3: Coordinate

    We align stakeholders, advisors and authorities across jurisdictions.

  4. Step 4: Execute

    We run the mandate end to end, with senior people on every engagement.

  5. Step 5: Document

    We carry the mandate to a documented close and a clean hand-over.

Governance & compliance

Communication is governed, not just switched on

Messaging at scale carries consent, data-protection and deliverability obligations. We treat them as conditions of the mandate — not as something the client is left to manage after go-live.

  • Messaging and consent compliance: campaigns are built around consent capture, opt-out handling and template approval, aligned to channel rules and applicable messaging regulation.

  • Data confidentiality: contact data, message content and interaction records are handled under confidentiality terms and on a need-to-know basis — never repurposed or disclosed.

  • Senior-led accountability: senior people are accountable for the platform end to end, from provisioning and configuration to integration and hand-over.

  • Governed by the Mandate Acceptance Framework: we evaluate every communication mandate against our acceptance framework before we take it, and decline what we cannot own.

Representative mandate

Described by type and outcome — never by client

An illustrative communication mandate, by type only. Client identities, message volumes and commercial terms stay confidential under NDA — we never publish figures or names.

Client identities and commercial terms are confidential. Mandates are described by type and outcome under NDA.

Proof

Defensible proof, nothing fabricated

We ship only proof we can stand behind. No deliverability rates, message volumes or client names will appear here unless they are verified and cleared for release.

Our confidentiality posture

We deliberately do not publish deliverability rates, message volumes or client references. Representative communication mandates are described here by type and outcome, and the specifics — platform metrics, channel performance and client identities — are shared privately, under NDA. The firm-wide record that backs this work — 12+ years of execution, senior-led accountability, 500+ institutional relationships and three offices across India and the UAE — is set out on the About and Governance pages.

We publish no client names, success rates or counts. Representative mandates are described by type; specifics are shared privately under NDA.

Submit a confidential mandate

If the communication platform has to work, give us the mandate.

Tell us what your communication has to do — the channels, the volumes, the systems it must integrate with. We evaluate every mandate against our acceptance framework before we take it, and we are accountable for a platform that runs compliantly.

FAQ

CPaaS & communication, answered